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Ever wonder why games are pushing in-app purchases? This isn't just about greedy developers – there's a fascinating economics at play.
How to Understand the Economics of In-Game Purchases breaks down the complex strategies behind freemium games, loot boxes, and more. Learn how developers use psychology and data to maximize revenue, and understand the impact on players.
Why Choose This Book?
Who This Book Is For
Stop being a pawn in the game – understand the rules!